How to Use Solo Ads for Affiliate Marketing (Part III)
Monitor the emails that you get, the number of emails you get per week, the quality of emails, the quality of products, etc. Analyze and monitor everything.
Follow the seller on social media and read current blog posts.
This will give you a good idea of the quality of clicks that you will get.
Pick a solo ad seller who delivers no more than six emails a week. Lesser is better.
Direct Link or Use a Squeeze Page
Once a solo ad seller has been completed, send an email and inquire if he allows direct linking to affiliate products. Numerous sellers don’t allow direct linking to affiliate offers.
There are two choices you have.
You can directly send traffic to the affiliate offer (if the seller allows). In this case, you will not create your own email list.
Or, you can send traffic to your squeeze page, get the email address of the visitors, and send them to the affiliate offer.
Using a squeeze page of yours is a professional and better approach, though it is a little costly. However, it pays off over time.
If, though, you decide to direct link, things will be simpler. Just make a short and cheesy email promoting the affiliate product, put the affiliate link a few times in the email, and you are ready to blast your email to the list.
Making a squeeze page needs some resources.
Make a Squeeze Page
A squeeze page is a sort of marketing page that is used to generate an email list. It is a short and simple page which provides something free but important to the visitors, so they don’t hesitate to share their email address. To get the freebie, they must enter their email address.
Therefore, all the traffic will be going to the squeeze page, visitors will put in their email address to get the freebie, then they are led to the affiliate offer.
How to Use Solo Ads for Affiliate Marketing (Part II)
Find a Solo ad Vendor
This is a serious task.
Finding an honest, affordable, top-quality, affordable solo ad seller isn’t easy. There are solo ad seller directories such as Solo Ad Directory and Solo Ads X. However, these like numerous others, have a limited number of solo ad sellers.
If you don’t get a good solo ad vendor in directories, use search engines.
Use your main keyword + solo ad vendor to discover solo ad sellers in your niche. For instance, for weight loss niche, use:
- Weight loss solo ad sellers
- Weight loss solo ad vendors
- Weight loss solo ads
- Buy weight loss solo ads
Try various keyword alternatives
Besides, you can contact website owners and bloggers directly. Find relevant blogs in your niche and see how they’re doing. The blogs with a solid number of comments and followers on social networks can aid you. Send them an email and ask if they would do a solo ad.
Pitch your idea and see how it goes
If nothing else works, try Safe Swaps and other solo ad marketplaces in which sellers and buyers interact. These marketplaces are great to deal with since the odds of getting scammed are little.
Review Solo Ad Seller
You will be dealing with the solo ad sellers directly. In most instances, it is critical to ensure you are spending your money in the correct place.
There are solo ad vendors who will deliver fake clicks and there are others who will send low-quality clicks. The only way to make sure you are getting clicks from the best in the game is to read reviews about the sellers.
In most instances, you will find reviews.
Before you decide to buy a solo ad from a seller, here is one thing you have to do:
Join the email list of the seller. This is imperative.
How to Use Solo Ads for Affiliate Marketing (Part I)
You can use solo ads to endorse affiliate products. There are plenty of affiliates who use solo ads. It is a very profitable business model.
Before going ahead, let’s see what a solo ad is and how it is vital to the industry.
By definition, a solo ad is a sort of email advertisement in which your email is sent to a list by the list owner for a price. Your email with your links and message is given to the email list that is not owned by you. The traffic you get in return is highly targeted.
For instance, you are endorsing an affiliate product in the weight loss sector and you reach out to a blogger who has a huge list in the weight loss niche. She agrees to give your email to his list for a fixed price per click. Your email will be given to folks who are really interested in weight loss products.
This is what makes solo ads so profitable and popular.
Here’s how solo ads for affiliate marketing work.
Pick a Niche and a Relevant Affiliate Product
Let’s first pick a niche based on your hobby and interest.
Then, pick a relevant affiliate product that you can promote. This has to be an item with upsells and the actual cost of the product should be fairly low.
The goal is to make folks buy a low-cost affiliate product and then later persuade them to upgrade and buy the upsell which has a high price.
Since you will be pitching the affiliate product to folks who don’t know you, it won’t ever be easy to sell a high-priced affiliate product to them. Cheap products work best.
Also, make sure that there’s not an option form on the sales page.
Why Social Commerce Isn’t Trending (Part II)
According to a recent study, over 40% of online shoppers have seen others post visual content (videos or pictures) of a brand or product on social platforms. Over 40% follow brands on social media and over 50% have purchased a product they heard about on social media. No surprise since social media-engaged shoppers buy more.
When it comes to really convincing a shopper to buy something on social media, though, consumer or user-generated content is the “holy grail” for retailers.
Research mirrors that, as over 75% of consumers reported that CGC enhances product discoverability, enhances brand trust and creates a more engaging experience, while over 55% say that seeing product ratings, social media pictures and other consumer-generated content is crucial.
“It’s trusted, it’s watched, it has a very high click-through rates, but traditional CGC isn’t always brand-safe, it doesn’t have high quality all the time, and there’s no scale.
Plenty of brands have seen positive results from initiating user-generated content themselves — something marketing professionals preach.
For example one brand saw a 1% click-through rate on videos that it asked customers to create and share on social, with an average spend of $108.00.
Other retailers, such as Warby Parker, have also been very successful with social media campaigns, including Warby’s now-famous push for customers to share pics of themselves in their glasses and get a friend’s opinion before making the final decision.
You feel confident that your frames look awesome, but you also just shared content that keeps Warby Parker top of mind for your friends, who when they want to buy frames, look to Warby Parker. Here’s a glasses company that has an over $1 billion valuation after four rounds of VC funding in huge part since they made their product experience shareable.
When you are growing your business, use the social media tools at your disposal.
Best Affiliate Networks for 2019
While affiliate marketers are usually able to join affiliate networks for nothing, merchants usually have to pay a cost to participate in the network. Affiliate networks typically charge an initial setup fee for every merchant and frequently a recurring membership fee. It’s also usual practice for affiliate networks to charge merchants a fraction of the commissions paid to affiliates. This percentage is called an ‘over-ride’ and is payable on top of the affiliates commissions. But don’t be fooled about it. Despite these fees, the advantages to the merchant for joining these networks is well worth the cost. Here’s why…
There are many payout models used by affiliate networks including the two chief models: CPA and CPS.
CPS, also called PPS (Pay Per Sale), is a high-profit, low-risk revenue-sharing model used by marketers to entice a limitless number of new customers to their service or product. Cost-Per-Sale pays a commission to the affiliate marketer who gives a lead that results in a purchase.
CPA marketing programs pay affiliates when a particular action is taken by the lead or referral. Common actions like impressions, clicks, sign-ups, opt-ins, form submits or registrations. Since Cost-Per-Action models don’t really involve a direct sale (and is more risk taking) the payout percentages are way smaller than they are in Cost-Per-Sale.
PeerFly is an international, award-winning online affiliate platform that eliminates the risks, headaches, and costs associated with conventional online advertising by funneling that liability across a network of hundreds of professional affiliates who get paid only when a quantifiable transaction occurs, like a sale or lead.
ShareASale has been in business for over 14 years, solely as an affiliate marketing network. Their technology gets accolades for efficiency, accuracy, and speed and their reputation as a honest and fair business is famous within the industry.
Wide Markets Ltd, offers a distinct cross-channel advertising solution for eCommerce businesses. The company owns Wide Markets Media, Wide Markets Fashion, Wide Markets eStores, and Wide Markets Tickets.
Strategies for Affiliate Marketing
Affiliate marketing is you discover a product you like, endorse it to others, and get a piece of the profit for every sale that you make. You’re pleased since you got a commission.
The company is pleased because they have a new sale from a customer that they might not have typically been able to reach.
And the customer is pleased since they heard about a product from you that will with any luck fulfill a need or desire.
The good part of affiliate marketing is that you don’t have to provide anytime and effort to get a product to sell. You can start selling something as an affiliate right when you form a platform to sell it on.
Affiliate marketing is something some people have been doing for years. They share their tools and service online. If anyone buys anything through affiliate links, these folks get a commission. Affiliate marketing is a solid way to finally have the home-based business you’ve always dreamed of. But affiliate marketing takes dedication and networking. So, if you only get on social media just to have a good time and text, then you might want to pass it by. You will have to set up an amazing website and then find something that you love (fashion, beauty, hair) and try to get products to try and tell your visitors about. Here are some tips:
- You should only recommend products as an affiliate that you’re familiar with. They should be products that you’ve used before and have assisted you in accomplishing something. If you’re unsure about a product and don’t feel positive about it, don’t promote it.
- You never directly tell anyone to buy a product. You always endorse products based on your experience and in the context of what you’ve done or what you’re doing.
Here’s How Affiliate Marketing Can Improve Your Sales
Here’s How Affiliate Marketing Can Improve Your Sales
There are numerous benefits to creating your very own affiliate advertising network. You will certainly increase your existence on the internet, increase your sales, and only pay for performance based advertising and marketing. Commonly, you spend for advertising and marketing regardless the outcomes.
With affiliate marketing, you could position your advertisements on several other web websites and also pay based upon results. Additionally, you will be in control of which advertisements you utilize and which websites will be allowed to display them. The links have integrated in monitoring, so you will be able to establish just how often a person is clicking on your advertisement, as well as the amount of sales created by each advertisement.
You select which sites you wish to make use of whether you run your own affiliate program or are an affiliate online marketer offering other individuals’s items. You may intend to evaluate affiliate sites, making certain it is the type of site that you want your name connected with.
You also have the option of identifying your own pay structure. If affiliates find that you are not supplying a high sufficient compensation, they have the option not to promote your items. However, if your compensation is not enough, you will have no affiliates working for you.
When you develop your very own affiliate advertising and marketing network, you will be enhancing the variety of web links that indicate your website. The more web links that you have directing back to your site, the greater you will place in the internet search engine. Of course, if the search engine seems like you are getting links simply for having them, this could injure your position.
Having several other businesses share the marketing of your items could maximize the portion of time that you can spend on customer support and also improve your total company efficiency.